WHY BTR
Born To Ride isn’t a slogan. It’s a feeling.
BTR Moto was built from the inside of the sport
After years of riding, competing, and living on a bike, one thing became clear: most gear gets in the way. Too bulky. Too loud. Too disconnected.
So we stripped it back.
Every piece is designed with one purpose—to bring you closer to the bike. No excess. No distraction. Just feel, control, and connection.
This isn’t about standing out.
It’s about being locked in.
BTR Moto - Built for riders who know.
About Page
ABOUT BTR
BTR — short for Born To Ride — is a motocross brand built from real riding, real impact, and real performance demands.
Founded by professional freestyle motocross rider Jordan Gledhill, BTR was created to solve a simple problem:
most motocross gloves look good, but don’t hold up when riding at a high level — especially in freestyle motocross.
BTR gloves are designed for control, durability, and clean feel, tested in real-world conditions across freestyle motocross shows, training sessions, and competition environments. Every detail is intentional — from grip and fit to comfort and longevity.
We believe riding is more than a sport.
It’s movement, discipline, and expression.
That belief shapes everything we build.
